Privacy Policy

Last updated: August 8, 2025

At Starovi ("we", "us", or "our"), we take your privacy seriously. This Privacy Policy explains how we collect, use, and share your personal information when you visit or interact with our website — https://starovi.com — or when you purchase products, browse our content, or contact us in any other way related to the website (collectively referred to as the "Services").

In this policy, "you" refers to any individual accessing or using the Services, whether as a shopper, visitor, or other user whose personal data we may process.

We encourage you to read this Privacy Policy carefully to understand how your information is handled.

Updates to This Privacy Policy

From time to time, we may revise this Privacy Policy to reflect changes in our practices, legal updates, or operational requirements. If any changes occur, we will:

• Publish the revised policy on our website
• Update the "Last updated" date shown above
• Take further action to notify you, where legally required (e.g. via email or prominent on-site notice)

What Personal Information We Collect & Why

To deliver and improve our Services, we collect certain personal data about you from various sources depending on how you engage with us. These sources include:

• Information you provide directly (e.g. during checkout or customer support queries)
• Information collected automatically (e.g. through cookies and device tracking)
• Information received from third-party platforms (e.g. payment processors or delivery services)

We may use your personal information to:

• Fulfil your orders and deliver our products to you using our sustainable batch shipping model
• Provide 24/7 customer service and support
• Improve and personalise your shopping experience
• Comply with legal obligations
• Enforce our Terms of Service and Return Policy
• Safeguard our platform, users, and rights

What Personal Information We Collect

The personal information we gather depends on how you engage with our website and make use of our services. When we refer to "personal information," we mean any data that can directly or indirectly identify you or be associated with you. Below we outline the categories and types of information we collect.

Information You Provide Directly

When you interact with us or use certain features of our services, you may provide personal details such as:

• Contact information — including your full name, postal address, email address, and telephone number
• Order details — such as billing and shipping addresses, payment confirmation, and relevant contact details
• Account credentials — including your chosen username, password, and security-related information for account protection
• Customer support correspondence — any details you voluntarily share when you reach out to our 24/7 support team via contact forms or email
• Return and refund requests — including order numbers, reasons for returns, and supporting documentation or images

Information We Collect Automatically

In addition to information you provide, we may automatically gather data about how you use our website and services ("Usage Data"). This may be collected through cookies, tracking pixels, or similar technologies. Usage Data may include:

• Device details (e.g., type of device or operating system)
• Browser information (e.g., browser type and version)
• IP address and general geolocation
• Information about your network connection
• Details of how you interact with our website, including pages visited, time spent, and navigation patterns

Information We Receive from Third Parties

In some cases, we may collect personal data about you from third-party sources. This may include data shared with us by partners and service providers who support our operations, such as:

• Platform providers — who power our website and provide hosting and technical infrastructure
• Payment processors — who handle your payment securely on our behalf (e.g. credit/debit card details, billing address) to complete your order
• Shipping partners — including DHL and FedEx, who provide delivery services and tracking information
• Marketing or analytics partners — who may collect information when you visit our site, engage with our emails, or view our advertisements

How We Use Your Personal Information

We use the personal information we collect to deliver and improve our services. Below is an overview of how we use your data and the legal bases that apply under the UK GDPR:

1. To Provide Products and Services

We use your information to fulfil our contract with you. This includes:

• Processing and confirming your orders through our sustainable batch shipping system
• Taking payments securely
• Delivering products within the UK
• Managing your account
• Handling returns and exchanges in accordance with our 30-day return policy
• Providing 24/7 customer support and service-related notifications

2. For Marketing and Advertising (with Consent or Legitimate Interest)

We may use your information to send marketing communications (e.g. newsletters, offers, updates) by email, SMS, or post. You can opt out at any time by using the unsubscribe link in our emails or by contacting us.

We may also personalise the marketing content and advertising you see on our website or elsewhere online, based on your browsing or order history.

Legal basis: If you are a UK or EEA resident, this processing is carried out on the basis of our legitimate interest in promoting our products (Art. 6(1)(f) UK/EU GDPR) or based on your explicit consent where required.

3. To Ensure Security and Prevent Fraud

We use your information to detect, prevent, and investigate fraud, misuse, or other suspicious activity on our Site.

Legal basis: Our legitimate interest in keeping the platform and our customers safe (Art. 6(1)(f) UK/EU GDPR).

4. To Improve Our Website and Customer Support

We use your data to enhance your experience and to provide efficient and personalised support. This includes reviewing interactions with our 24/7 customer service, analysing website usage, and using feedback to improve our offerings.

Legal basis: Our legitimate interest in maintaining a high level of customer service and improving the Services we offer (Art. 6(1)(f) UK/EU GDPR).

Cookies

Like many websites, Starovi uses cookies and similar technologies to enhance your experience on our Site. Cookies are small data files placed on your device that help us operate, analyse, and personalise our services.

Types of cookies we use:

• Essential cookies: These cookies are essential for our website to function and enable you to explore and use features such as accessing secure areas
• Performance cookies: We use these cookies to collect information about how visitors interact with our website, such as which pages are visited most often
• Functional cookies: These cookies enable us to remember choices you make (such as your language or region) and provide enhanced, more personalized features
• Targeting/advertising cookies: These cookies are used to deliver advertisements that are relevant to you and your interests

How We Share Your Personal Information

We take your privacy seriously and only share your personal data when necessary, and always in accordance with this Privacy Policy. Your information may be disclosed in the following situations:

1. To Trusted Service Providers

We share your data with third-party vendors who perform services on our behalf, such as:

• Payment processors
• Order fulfilment and shipping partners (DHL and FedEx)
• Cloud storage and web hosting providers
• Technical support and IT management
• Marketing and analytics partners

2. With Business and Marketing Partners

We may share information with partners who help us provide tailored advertising and promotional offers. These partners are expected to process your data in accordance with their own privacy policies.

3. For Legal and Business Reasons

We may disclose your personal data:

• If we are involved in a business transfer, merger, acquisition, or restructuring
• To comply with legal obligations or government requests (e.g. subpoenas or court orders)
• To protect our rights, users, or others — including enforcing our terms or investigating potential fraud

Categories of Personal Information We Disclose

In the course of providing our Services, Starovi may disclose the following categories of personal data to the recipients listed below:

Category of Information	Disclosed To
Identifiers — such as name, email address, phone number, and account details	Vendors (e.g. payment processors, fulfilment partners), customer support providers, marketing partners, affiliates
Commercial Data — including order history, cart activity, preferences, and support interactions	Vendors, affiliates, data analytics and advertising partners
Technical/Usage Data — including IP address, browser type, device info, and session logs	IT service providers, analytics partners, marketing platforms
Geolocation Data — derived from IP addresses or other technologies	Shipping partners, fraud prevention services

Third-Party Websites and External Links

Our Site may contain links to third-party websites or services not operated by Starovi. Please be aware that once you leave our Site, our privacy practices no longer apply. We are not responsible for the privacy, security, or content policies of any third-party sites you visit.

We recommend reviewing the privacy notices and terms of use of any third-party platform before submitting personal data.

Children's Privacy

Starovi does not knowingly collect or store personal information from individuals under the age of 16. Our Services are not directed toward children, and we do not permit their use by anyone under the applicable age of consent.

If you believe that a child has provided us with personal data without parental consent, please contact us at info@starovi.com. We will promptly review and, if appropriate, delete such data in accordance with legal obligations.

Security and Retention of Your Information

At Starovi, we are committed to safeguarding your personal information. We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information.

We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway provider's database, only to be accessible by those authorized with special access rights to such systems.

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected. This may include:

• Managing your account and processing orders
• Handling returns within our 30-day return policy
• Providing customer support
• Complying with legal or regulatory requirements

Your Rights

Under UK data protection laws, including the UK GDPR, you have the following rights:

1. Right to Access

You may request a copy of the personal data we hold about you, along with details on how it is used and shared.

2. Right to Rectification

If any information we have about you is incorrect or incomplete, you can request that we correct or update it.

3. Right to Erasure ("Right to Be Forgotten")

You may ask us to delete your personal information, subject to certain legal or contractual obligations that may require us to retain it.

4. Right to Data Portability

Where applicable, you may request that your personal data be provided in a structured, commonly used, and machine-readable format.

5. Right to Restrict Processing

You may request that we restrict how we use your data, such as if you contest its accuracy or object to its processing.

6. Right to Object

You can object to certain uses of your data, such as profiling for marketing purposes.

7. Right to Withdraw Consent

If we rely on your consent to process your personal information, you may withdraw it at any time.

8. Managing Communication Preferences

You can unsubscribe from promotional emails at any time by using the link included in our messages. Please note that you may still receive service-related communications (e.g., order confirmations or account updates).

Exercising Your Rights

You can submit any data rights request by emailing us at info@starovi.com. We may need to verify your identity before we act on your request—this could involve confirming your email address or order details.

We will respond to your request within the timeframes required by applicable law, and we will never discriminate against you for exercising your rights.

Complaints

If you have concerns or complaints about how we handle your personal information, we encourage you to contact us first using the details provided below. We take privacy seriously and aim to resolve any issues promptly and transparently.

If you are not satisfied with our response, you may lodge a formal complaint with the Information Commissioner's Office (ICO), the UK's data protection authority: https://ico.org.uk/

International Data Transfers

Please be aware that your personal information may be transferred to, stored in, and processed in countries outside of the United Kingdom. Where we transfer personal data outside of the UK, we take appropriate steps to ensure an adequate level of protection.

These safeguards include:

• The use of Standard Contractual Clauses (SCCs) approved by the European Commission
• UK International Data Transfer Agreements (IDTAs) or Addendums, where applicable
• Adequacy decisions issued by the UK Government for countries deemed to offer equivalent levels of data protection

Contact Information

Starovi - Sustainable Fashion with Privacy Protection | Your Data, Your Rights